What Is a Sales Funnel?

paper strips and dollar sign showing a sales funnel

Understanding the sales funnel helps you see how people go from strangers to paying customers. It shows the journey someone takes before they decide to buy, and how your role as a salesperson or marketer changes at each stage. We will answer the question “What is a sales funnel?” and break down its stages in […]

Marketing Roles for New Graduates

Woman hired for marketing role for new graduates

The marketing industry offers a wide variety of career paths, and for new graduates, knowing where to start can be overwhelming. This article explores various marketing roles for new graduates that focus on traditional and direct approaches. Whether you’re interested in community outreach, print advertising, sales promotions, or public relations, there are plenty of opportunities […]

How to Begin a Career in Direct Marketing

Career in direct marketing

If you’re a new graduate or young professional trying to figure out your next steps, a career in direct marketing might be the path you’re looking for. It offers hands-on experience, personal interaction, measurable results, and growth opportunities that few other industries can match. Unlike some marketing paths that revolve around algorithms and digital campaigns, […]

The Basics of Lead Generation

lead generation techniques

While digital marketing has grown in popularity, offline and face-to-face methods remain just as important, especially in industries that rely on personal interaction and relationship-building. This article will walk you through the basics of lead generation, particularly in offline and direct marketing contexts. If you’re new to sales, marketing, or just looking to sharpen your […]

DIME, LLC Attends Southeast Regional Meeting: A Weekend of Recognition, Leadership, and Growth

Southeast Regional Meeting in Orlando

Professional development is integral to our culture at DIME. Recently, our team attended the Southeast Regional Meeting in Orlando, FL, a premier industry conference that united business owners, sales leaders, and marketing professionals for a weekend of learning, recognition, and strategic networking. What Happened at the Southeast Regional Meeting The Southeast Regional Meeting was designed […]

10 Sales Techniques for Beginners

sales techniques at play

For many sales beginners, the prospect of talking face-to-face with potential customers and convincing them to make a purchase can feel daunting. However, mastering a few core techniques can significantly boost your confidence, help you build rapport quickly, and most importantly, help you hit your monthly quota. In this blog post, we’ll walk through 10 […]

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